If  you’re interested in technology, I can rebuild your PC, develop a website, fix your email, launch an enterprise-wide application, or create an email campaign. My true gift is being able to convey technical information to non-technical audiences. This knowledge and experienceis particularly beneficial during the qualitative research process.

Shall we chat about Marketing?

My career started off working on a $150MM healthcare brand where I had the fantastic opportunity to work on the entire re-branding process, from focus groups to launch.

What about Qualitative Research?

IDI’s are my favorite, and I consider a collaborative effort in creating the Moderator’s guide the most effective approach. Of course, I’m a member of QRCA and was recently trained to develop and manage online focus groups and bulletin boards. They can be a cost-effective alternative for clients.

Client/Project Management is key!

Speaking of clients, I’ve worked independently for almost six years, so you can bet I have managed projects start to finish. Before launching My Focus Group Moderator,  I had the opportunity to work and study abroad [how I learned to speak French & Spanish]. My diverse experiences give me the ability to work across a spectrum of industries, clients, technologies and countries effortlessly.